Princess Charlotte is already making her mark on the general public, just days after her birth, with the images of her fragile young form adorning the news' pages both electronically and in hard print. Her impact is stretching further than that though. The 'on the ball' workers at the Legoland Windsor Resort have already created a miniature version of the second child of the Duke and Duchess of Cambridge. The model has been added to a double buggy that includes her brother, Prince George, with models created earlier of the doting parents in close attendance.
Double buggy for George and Charlotte
The new baby's immortalisation has been added to a 7cm double buggy, which has been created in proportion to the rest of the models on show at the resort. The buggy has been placed at the gates to a quite staggering 35,000-brick representation of Buckingham Palace.
Royal scene constantly changing
Sue Kemp is the Divisional Director at the resort and fully appreciates the warmth that the visitors already feel towards the 'Miniland Royal Family'. The Royal family scene has been updated many times over the years to reflect the marriages and births that have occurred in the real Royals' lives. The on-site team have faithfully recreated the wedding of William and Kate in Lego in miniature in the past.
They even 'threw' a small garden party to mark Prince George's first birthday last year. Ms Kemp said that she hoped people visiting the park would "enjoy our latest Royal addition as much as we do."
Legoland Windsor's origins
Legoland Windsor in Berkshire was opened in March 1996, utilising the previous site occupied by Windsor Safari Park.
The child-centric theme park became the second Legoland, following on from the original Legoland Billund that was created in Denmark, where Lego has its origins. It is a popular destination for tourists, with around 2 million people passing through its gates in 2012. Only Alton Towers among the UK's theme parks can boast of more visitors, and the figure places it in the top ten most visited parks across Europe.
Thriving business
Starting up in business in 1932, the Lego group earn billions of dollars in revenue each year, mainly through their Lego brand of Toys. They have learned to be innovative through the years, developing with the times as Children's expectations from their toys have become slightly more sophisticated. They certainly seem to live up to the derivation of 'LEGO' from the Danish words "leg godt", meaning "play well."