As entrepreneurial supporters, Strategic Five Marketing is confident that a person’s learning is never complete. Learning offers new knowledge mixed in with alternative perspectives and is crucial to an entrepreneur’s continual development. Strategic Five Marketing encourages all their independent contractors to set aside time each week to learn something new. The firm believes a young student like mind gives them a competitive edge over others looking to develop a career in business.
The five most impactful reads of 2016 include the following:
'On giving back - Conscious Capitalism: Liberating the Heroic Spirit of Business' book by John Mackey and Rajendra Sisodia
This book offers insight into where businesses should earn and spend their money to maximise their social impact. Millennials are keen to work for companies who have strong social ethics, and can be the key to sourcing and maintaining an elite workforce.
On overcoming obstacles - 'The Long Walk: The True Story Of A Trek To Freedom'
Entrepreneurs will always encounter obstacles. This book provides inspiration from author Slavomir Rawicz, a Polish soldier who is imprisoned by the Soviets after World War II. With freedom providing his driving force, it’s a remarkable story which sees him overcome all the odds.
On work-life balance - 'Overwhelmed: Work, Love, and Play When No One Has the Time' by Brigid Schulte
Many people struggle with finding and maintaining a work-life balance. Brigid Schulte explores supporting data and gender stereotypes to offer perspective in sourcing a personal work-life balance solution.
On positive thinking - 'Positive Intelligence' by Shirzad Chamine.
The book focuses on positivity being a journey rather than a destination. With hints and tips, it offers alternative coping strategies from experts in the field.
On perspective and perception - Keith Richards’ & Mick Jagger’s biographies.
Entrepreneurs should be keen to learn and accept alternative viewpoints on topics.
Both of these biographies follow the same journey, however, offer completely different insights into views and perceptions of situations.
Strategic Five Marketing is an outsourced sales and marketing firm based in Manchester. The company specialises in a unique form of marketing which allows them to connect with consumers on behalf of their clients’ brands. The firm connects with consumers via face-to-face marketing techniques which enable them to establish long-lasting and personal business relationships between brand and consumer. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.
Here are two more articles I think you'd be interested in: "Skyline Marketing outlines importance of SMART goals" and "New bar opens in Southport that exclusively plays and sells vinyl records".
