The data mining firm Cambridge Analytica is in a lot of hot water at the moment, because they’ve been found to be using Facebook users’ personal information against their will to sway them into voting for their clients in elections. They’ve been blurring the lines between fact and fiction and helped to create a political climate consisting purely of smear campaigns. They’re the firm that came up with the term “crooked Hillary.” They’ve taken credit for the election of US President Donald Trump.
Cambridge Analytica CEO says illicit tactics are ‘very effective’
Alexander Nix, the CEO of Cambridge Analytica, has opened up about some of the shady tactics used by the firm to persuade unwitting people to vote for their clients in elections. Something they like to do is a honey trap (the use of an attractive person to get a gullible person into a compromising situation). Nix says that the firm might “send some girls around to the candidate’s house.” So, now, prostitutes are involved. Interesting.
Nix says that Cambridge Analytica will submit materials to online platforms like Facebook under “a different name” so that it doesn’t sound like propaganda, because as soon as something sounds like it’s propaganda, you ask, “Who’s put that out?” So, basically, the firm’s plan is to brainwash people to the point where they won’t ask any questions.