Deena Aljuhani Abdulaziz becomes a new editor-in-chief of Vogue Arabia, the 22nd of Vogue's international editions. It will be distributed in the countries of middle east. Conde Nast works in partnership with Nervora, the media company based in Dubai.

The magazine will be published in both Arabic and English languages.

Who is Deena Aljuhani Abdulaziz?

Princess of Saudi Arabia, Deena Aljuhani Abdulaziz, was born in California, USA. In 2013 she moved to Saudi Arabia with her husband, Prince Abdulaziz Bin Nasser Bin Abdulaziz Al-Saud. She is known as a style icon and one of the most remarkable figures in the Fashion world.

The owner of two boutiques visits most famous fashion shows and appears on the pages of fashion related blogs. Deena Abdulaziz is known for her ability to combine Western trends and traditions of women of the East.

“The collage of countries across the Arab world are long-deserving of a place in fashion history,” - princess says. Her aim is to save traditions of Islamic modesty while empower and aspire women of the Middle East. Jonathan Newhouse, chief executive at Condé Nast International, admits that Vogue's team has to keep in mind ''country’s cultural sensibilities'' and consider carefully what is being published. Fortunately, Deena is the one who understands those differences in the diversity of Arab culture.

Controversy around the Vogue's cover with Gigi Hadid

"Being half-Palestinian, it means the world to me to be on the first-ever cover(s) of Vogue Arabia", supermodel says on her Instagram. The cover of the first Vogue Arabia features Gigi Hadid, famous American model, wearing a headscarf. Although it has been mostly positively accepted, some of the audience has already questioned the appropriation of such choice.

Despite the fact, that Gigi Hadid has Islamic roots, she is not Muslim. And people are wondering why Vogue did not choose a model from the Arab world.

Deena Aljuhani Abdulaziz, the editor-in-chief, claims that Hadid is the one who defines 'tomorrow' for a new generation. "That's why she became the face of the first issue", Abdulaziz explains.

She believes that it is a time for countries of the Middle East to take their place in fashion history, and Gigi helps to make the first step. Abdulaziz states that in this one photo Hadid says more, that it would be said in thousands of words.