London’s famous Carnaby Street has been going for more than 100 years. It is known for its shops, cafes/restaurants and musical heritage. Here are 4 of the best womenswear shops that you can find in this historical heirloom.

American Apparel

American Apparel is perfect for those who like casual wear intertwined with quality and brand conscience. American Apparel promises to tailor clothing that is sweat shop free. All of which is produced in LA by workers with decent pay and privileges. There is also the brand ethos of converting 80% of cotton to sustainable, organic cotton. Their Carnaby Street is apt as it is American Apparel's European flagship store!

Bolongaro Trevor

If you like All Saints then you are sure to find something that you like at Bolongaro Trevor. The high-end fashion brand was launched in 2007. Now, Bolongaro Trevor has a cult following. The design studio is based in Hoxton, East London where exclusive quantities of each design are produced. Their clothes are sold in the best department stores and independent retailers around the globe. Bolongaro Trevor has 4 other stores in London and last year additional stores were launched in in Thornton’s Arcade in Leeds and The Mailbox in Birmingham.


COS aka ‘Collection Of Style’ was launched in 2007. COS clothes are created from “functional design” that is “crafted from simple ideas”. COS is for the person who desires high-end design at a decent price. The brand mixes traditional methods with new techniques to create great fashion pieces that feel and look great. COS has opened stores across Asia, Europe, and the Middle East. Each store is located in an area with a design concept that preserves the buildings’ original features whilst introducing a modern feel from COS designs.

The Kooples

French brand, The Kooples has made a huge impact in both France and the UK and amassed a dedicated following. Conceptualised by 3 brothers, Alexandre, Laurent and Raphael, the signature style of The Kooples is “Military elegance, revisited flight jackets, cardigans [and] dresses for iconic women”. They know their stuff too: the brothers are former designers of Comptoir des Cotonniers. It’s hard not to notice that the brand has a real British feel integrated with Parisian design efficiency. This is why: all of the suits found in The Kooples are made in Savile Row.