E3 isn't the only big dog when it comes to gaming conferences as it's almost time for Gamescom the largest consumer gaming show in the world, this is according Aaron Greenberg head of Xbox games. Last year alone there were more than 500,000 visitors attracted to the Gamescom week. Of these 500,000 visitors, 345,000 of them were on the fair ground; there were also journalists present from 61 countries totaling to 5,443 journalists.

These numbers come together to form a really tasty marketing opportunity for all the companies that are involved in games, from the game console developers to the graphics developers, to the virtual reality makers like Oculus and game developers.

Every one of these and maybe more people who I haven't mentioned but might be ringing in your mind all do the best they can do to put their best feet forward and make advancements to their products which will make them superior to their competitors and thus ensure more sales to come in the future.

Both gamers and developers must be waiting with bated breath for this conference to begin, which is sooner than later as it will be here in slightly over 30 days, in 33 days to be exact.

EA release glimpses of what to expect from them

Electronic Arts have used a blog post to release glimpses of what to expect from them during this year’s Gamescom conference. They have also stated that they will be revealing more surprises during the weeks to come with the major ones to be announced during the conference.

After the analysis, we've done in the introduction of this article we have a glimpse as to why EA is doing this plus it would be safe to say that EA is not the only company which has surprises in store for gamers during the conference.

On EA, however, the plan is to have 400 gaming stations to allow a greater chance of many people getting to play and enjoy their games.

The list of games available includes FIFA 18, Need for Speed Payback, Star Wars, Battlefield 1, Star Wars Battlefield II Star Fighter Assault Mode, and is expected to have a single player campaign mode. The EA live show is similar to an E3 briefing is scheduled to be held on August 21st at 9:30 am. PT / 12:30 pm. ET / 18:30 CET, with the hands on gaming expected to be from the 22-26th of August.

As has been in the past most games are for PS4's/ Xbox One's and PC's; there is a shift though as they are also putting attention into mobile games and there will be some mobile games unveiled during this gaming conference.

Microsoft fans in for a lovely surprise

Microsoft who have confirmed participation are giving their fans a lovely surprise as for the first time fans are going to get a chance to play on the new Xbox One X, making it the first public hands-on demo of the console. Playable games to be expected are 27 for the Xbox One family of devices and Windows 10 PC from developers around the world, including Forza Motorsport 7, Age of Empires Definitive Edition and Sea of Thieves.

The Microsoft live show will kick off on August 20 with the stream beginning at 12 PM PT/ 3 PM ET and will feature news, developer interviews, and footage of upcoming Xbox One titles.

Their game booths will be in Hall 8 of the Koelnmesse, North entrance, and will be able to be played by press and trade only on the 22nd of August between 9:00 am and 7:00 pm. The general public will be able to check it out from the 23rd to the 26th, between 9:00 am and 8:00 pm.

I'd love to get your feedback on what you think about this conference. Is Gamescom as big as or larger than E3? Are you going to be there in Germany Cologne this year?